Heather Chevalley

VP of Growth

Heather Chevalley is the Vice President of Growth at Fluency, the Digital Advertising Operating System. Heather drives growth through innovative strategies and data-driven insights, positioning Fluency at the forefront of the digital advertising landscape.

With extensive experience in marketing, sales, and technology consulting, Heather has held significant roles at HubSpot and Dealer.com (a Cox Automotive brand), earning honors such as the Cox Automotive Media Sales Consultant of the Year.

Blog

February 16, 2026

3 Advertising Processes Top Agencies are Automating

Here are the top 3 things to automate in your AdOps workflows to save an average of 46+ hours a month per strategist, reduce human error, and improve profitability.

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Blog

December 18, 2025

From Insights to Action: Closing the Gap in Multichannel Campaign Management

Scaling an ad agency requires more than point solutions. Learn why AdOps tool consolidation is crucial for real-time multichannel campaign management.

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Blog

December 11, 2025

Multichannel Campaign Management: Why Google Ads and Meta Ads Aren't Enough

Siloed AdOps tools like Google Ads Editor and Meta Ads Manager won't scale your growth. Learn how to automate multichannel campaign execution and management.

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Blog

December 3, 2025

The Real Cost of Offshoring Your Advertising Operations: Risk, Errors, and Inefficiencies

Stop hiring your way to scale. Learn the true cost of offshoring your AdOps (errors, rework, and more) and see why AI-powered automation is more sustainable.

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Blog

November 10, 2025

Digital Advertising Operating System (DAOS): What it is, How it Works, and Key Benefits

Learn what a Digital Advertising Operating System (DAOS) is, how it works, and why it’s a must for multichannel advertising: benefits, features, tool comparison, and more.

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Blog

October 21, 2025

How to Build Smarter, AI-Powered AdOps: Trends from Advertising Week New York 2025

Advertisers don’t want to work more: they want to work better. Explore the top AI and automation trends coming out of Advertising Week New York 2025.

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Blog

May 1, 2025

How to Scale AdOps AI Workflows with Automation for Higher ROI

Struggling to capture ROI from AI? Learn why automation is a force multiplier for AI, turning creative and analytical outputs into actionable AdOps workflows.

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Blog

January 31, 2025

Data-Powered Advertising: 4 Steps to Turn Data into AI-Ready Campaigns

Want better advertising ROI? This 4-step action plan will help you run data-powered advertising campaigns and Ops so you can scale campaigns and operations.

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Blog

December 24, 2024

2025 Trends: Integrated Advertising Data and Systems for Multichannel Agility

System-wide data integration, AI, and automation tools will give your team the agility they need to activate multichannel advertising in 2025 and beyond.

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Blog

December 16, 2024

2025 Trends: Reducing AdTech Bloat with an Advertising Operating System

Agencies are ditching bloated AdTech stacks in 2025. Learn how interoperable solutions can unify cross-channel workflows and reduce operational inefficiency.

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Blog

July 18, 2024

What is Robotic Process Automation? A Guide to RPA

What is RPA? Find out how robotic process automation can revolutionize your advertising operations, improve efficiency, and reduce costs. See how Fluency can help.

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