Tools for Internal Teams with Outsized Dreams
In-house and enterprise marketing departments often find their goals—maintaining consistency and quality inside a massive volume of customized campaigns—at odds with the people and time they have to achieve them. Fluency can optimize the efforts of their teams through a more efficient, scalable, and configurable platform.
The Automation Transformation
Enterprise ad campaigns put tremendous strains on the teams tasked with planning, implementing, and maintaining them—regardless of whether those teams are in-house or inside an agency. Fluency’s unique Robotic Process Automation for Advertising platform removes the burdens (and considerable liabilities) associated with manual tasks, freeing your people up so they can concentrate on higher-value work, without an increased level of investment.
The Friction-free Path Forward
Don't Let Limited Headcount Limit your Marketing
Accurate. Consistent. Compliant.
Everything you need to drive efficiency and consistency.
End-Client Collaboration
No matter if you’re used to Distributed Marketing functionality, a Collaborative Marketing Portal, or something in between, Fluency’s CoLab has you covered. With CoLab, our partners can easily and strategically inform specific changes at a local level.
Site Tagging
Site-Tagging: difficult…clumsy…and the foundation of success in digital marketing. Fluency safely and accurately automates site tagging at any scale, eliminating one of your campaigns’ most elemental threats.
Flexible Data-centric Advertising
We’ve built the most flexible data ingestion engine on the planet so business can easily leverage all their data—regardless of format—to drive unique content changes at unlimited scale.
Custom Ad Copy
“How do we add this [offer] to this [brand] from this [date] to this [date]? How do we ensure each [region] or [specific location] offer is unique to these [accounts]?” If you’ve got questions about custom fields, Fluency IS the answer.
A/B Testing
While universally recognized as important, A/B testing is rarely available at scale. With Fluency’s platform, partners can quickly test and adopt everything from content variations to channel changes (like ETA to RSA) on any segment of their campaigns.
Account Launches
Imagine a world where manual launches—and all their inherent limitations—are a thing of the past. At the push of a button, Fluency’s RPA4A technology lets you launch unlimited accounts —with an unlimited amount of customized content—all at once.
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