Channel partners & integrations
As your operational system of record, Fluency seamlessly connects with the platforms and tools that power your advertising —enabling real-time data flow, automated optimizations, and unified performance insights across your tech stack.


Advertising API Partners
Fluency connects with leading advertising platforms through bi-directional APIs, enabling real-time data exchange for seamless campaign execution. Our integrations allow you to launch, manage, optimize and scale campaigns across channels—automating account creation, budget management, creative updates, and performance tracking, all from one OS. Our teams can also partner with you to create custom integrations with a wide range of providers. As a certified partner with top publishers, Fluency keeps your strategy aligned and our capabilities at the forefront of an ever-evolving ecosystem.




Integrations and Connections
Fluency connects your advertising workflows to the systems you already rely on—from CRMs, DAMs and ERP platforms to analytics and reporting tools. Our flexible integrations and data connections ensure that your advertising data flows seamlessly across your tech stack. In addition to the systems and technologies noted below, Fluency can ingest and activate any structured data format, including CSV, TSV, JSON, or XML files, from virtually any source and put it to work across your campaigns automatically.
CRM System Connections

Analytics & Inventory Systems and Data Sources




Cloud Storage & Data Systems




While the tools above represent core capabilities, we frequently build custom integrations for our clients and our OS processes over 100,000 data signals to power advertising for leading advertisers. If you have systems you need to connect to, or data you want to activate, reach out to us to discuss your unique needs.

