Erin Hipple

Senior Product Marketing Manager in Products
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Blog
May 30, 2025

Programmatic Execution at Scale: Key Considerations for 2025

Programmatic advertising continues its rapid evolution. Emerging formats like DOOH and audio are creating new opportunities amid privacy-first approaches and the shift toward quality ads over quantity.

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Blog
September 25, 2024

Improving Franchise Advertising with Automation: A Guide for Agencies

Ad agencies: elevate performance for your franchise customers with scalable campaign management workflows and localized targeting tools.

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Blog
August 21, 2024

5 Ways Fluency Blueprints Transforms the Campaign Manager's Workflow

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Blog
March 11, 2025

How to Use Automation to Scale Amazon Sponsored Display Ads: A Guide for Brands and Agencies

Discover Amazon Sponsored Display advertising strategies for maximizing impact and conversions while gaining valuable insights to scale your campaigns.

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Blog
July 8, 2025

AI Built for Advertising Operations: Using Fluency’s Muse in Daily Workflows

Muse is Fluency's advertising-specific integrated AI, built to support AdOps teams through daily workflows. Learn what sets Muse apart from other advertising AI.

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Blog
March 20, 2024

The Channel Updates that Advertisers Need to Know: Key Evolutions at Google, Facebook, and Microsoft

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Blog
February 15, 2024

Personalized Advertising Strategies: How Brands Win Connections

Discover effective strategies, success stories and the role of automation to excel in localization and personalization at scale.

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Blog
January 19, 2024

Mastering Data-Driven Advertising: Innovative Tools & Strategies for Enhanced Performance

Discover innovative data-driven advertising techniques and essential data types for powering both B2B and B2C advertising success.

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Blog
May 21, 2025

Enterprise Programmatic Advertising Guide: Benefits, Trends, and More

Learn the many benefits of programmatic advertising, top trends for 2025, and how DSPs are shaping enterprise strategies to improve ROI

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Blog
November 30, 2023

Elevate Your Digital Advertising Game in 2024: Trends, Tips, and Resolutions

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Blog
November 21, 2023

Broadcast by Fluency: Revolutionizing Digital Advertising Ad Copy Management

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Blog
November 13, 2023

The Advertiser’s Guide to Black Friday 2023

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Blog
October 17, 2023

Fluency Now Integrates “Amazon Sponsored Display for All” in our Platform, Unlocking High-Intent Non-Endemic Advertising at Scale

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Blog
September 21, 2023

Fluency Releases New Reporting, Budget Management, and Automation Features

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Blog
July 30, 2024

The Advertiser's Guide to AI and Automation: Practical Use Cases and Benefits

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