Blog
Learn how AI and automation can help you plan, build, and optimize your digtal advertising campaigns, from strategy to execution.
What is Data Readiness in Advertising and Why is it Important?
Data readiness is a must for advertising AI and automation. Learn why prepared data powers faster campaign builds, less rework, and real-time optimizations.
How to Build Smarter, AI-Powered AdOps: Trends from Advertising Week New York 2025
Advertisers don’t want to work more: they want to work better. Explore the top AI and automation trends coming out of Advertising Week New York 2025.
The Advertiser's Guide to Black Friday 2025
Learn how mobile, "Buy now, pay later" (BNPL), and automation are reshaping holiday ad campaigns. Get the latest Black Friday advertising stats and strategies for 2025.
How to Run Promotional Ad Strategies at Scale with Automation
Running promotional campaigns for multilocation or large-scale clients? Automation takes the stress out of seasonal advertising so you can focus on strategy.
From Custom to Scalable: Identifying Patterns for Enterprise Advertising Growth
Custom advertising isn’t scalable for enterprises. Learn how to find repeatable patterns and build playbooks that drive efficiency and profitability.
Using Notifications for Effortless and Proactive Advertising Campaign Management
Stop wasting time hunting for ad campaign problems. Learn how notifications and alerts save time and mitigate risk for efficient multichannel campaign management.
Automated Budget Management for PPC: Key Strategies for Scale
Discover how automated PPC budgeting tools save time, prevent overspend, and optimize campaigns across platforms for better ROI and scalability.
What to Do When Your Google Ads Account Is Hacked: Use Case and Actionable Prevention Tips
Learn strategies to secure Google Ads accounts and recover quickly from breaches, including how Fluency’s automation and overspend controls protected a $50M ad agency.