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About Fluency
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Meet Fluency's Digital Advertising Operating System

By
Fluency Inc
May 31, 2025

What happened to digital advertising? Somewhere along the way, it became too costly and too complex to serve its core purpose: connecting people.

These days, the ad teams running campaigns manage too many systems, too many requirements, and far too much data. Connecting it all is costly, complex, and impossible without the right technology.

That’s why we built Fluency.

Fluency is the first Digital Advertising Operating System that's purpose-built for the pace of digital advertising. With Fluency, you can launch, manage, and scale your multichannel ad strategies with transformational efficiency.

Fluency enables you to: 

  • CONNECT your data and processes: Bring your search, social, and programmatic campaigns from major channels into one hub for streamlined multichannel management.
  • [AUTOMATE]() every key workflow: From account and campaign management to automated pacing, automation ensures key AdOps workflows are done correctly, instantly, and at scale.
  • SCALE your advertising like never before: Run locally-targeted campaigns directly from your data sources across 10, 100, or 1000s of locations
  • PERFORM better with less effort: Our clients typically see a 3x in ad strategist capacity and a 90% reduction in the time required to launch campaigns.

Trusted by top advertising agencies and enterprises, we manage over $1.3B in ad spend annually and deliver 90 billion impressions a year. We're also the #1 rated advertising partner on G2 for client service and support across enterprise, mid-market, and SMB segments.

Want to see how Fluency could help your team? Check out our solutions for agenciesenterprise brands, and multi-location advertisers.

Meet Blueprints: the core of Fluency automation

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