4As: Agentic Automation in Practice - Real Use Cases for Scaling Ad Campaigns

In this 4As webinar, "Agentic Automation in Practice: Real Use Cases for Scaling Campaigns," LT Agency CEO Chase Lane joins Heather Chevalley, VP of Growth at Fluency, to break down how LT's advertising operations team used Fluency's agentic automation workflows to manage thousands of localized campaigns for multi-location clients without adding headcount.
When Chase Lane became CEO of LT in February 2025, he set a goal of decoupling client growth from the agency's hiring needs. The company brought in Fluency to help the digital media team build, launch, monitor, and optimize client campaigns automatically. Now, LT can take on larger multi-location and franchise accounts that would previously have required adding staff to service.
Watch the full on-demand webinar from 4As to learn how agentic advertising operations helped LT:
- Faster creative turnaround. Updating campaign creative dropped from about four hours to twenty minutes per refresh cycle.
- Launch localized campaigns overnight. Fluency enables the LT team to launch hundreds of compliant, localized ad variations for LT's clients after hours instead of manually building each one.
- Maintain team stability through the transition. LT's digital media team had no meaningful turnover during its shift to agentic automation.
- Reallocate growth capacity. Instead of adding another digital media hire, LT invested in a data scientist and additional creative-team headcount.
- Land (and manage) bigger accounts with the same headcount. LT's 75-person team can now credibly pursue multi-location and franchise RFPs that once required a larger agency to deliver.
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4As: Agentic Automation in Practice - Real Use Cases for Scaling Ad Campaigns

