Blog

Enterprise Programmatic Advertising Guide: Benefits, Trends, and More

Learn the many benefits of programmatic advertising, top trends for 2025, and how DSPs are shaping enterprise strategies to improve ROI

Advertising Leaders’ Biggest AI and Automation Implementation Challenges: A Recap from Mirren Live

Advertising leaders shared their challenges, ideas, and goals for AI agency implementation and automation for AdOps during a Mirren Live 2025 mastermind session.

How Automated Campaign Reporting Streamlines Enterprise AdOps

Automated advertising reporting tools help enterprises eliminate manual work, activate real-time insights, and integrate paid media reports into current BI tools.

Building Scalable AdOps with AI and Automation: Lessons from POSSIBLE 2025

Scaling your AdOps requires tech that amplifies human expertise. Here are four ways Intuit SMB Media Labs uses automation and AI, as shared at POSSIBLE 2025.

How to Scale AdOps AI Workflows with Automation for Higher ROI

Struggling to capture ROI from AI? Learn why automation is a force multiplier for AI, turning creative and analytical outputs into actionable AdOps workflows.

Marin Software is Shutting Down: What You Need to Know and What To Do Next

Facing the Marin Software shutdown? Here’s how to keep your PPC and paid social campaigns running smoothly while you evaluate a new advertising platform.

Five Automation-Powered Tools that Simplify Multichannel Reporting

Struggling with multichannel reporting? Centralizing your data enables automated report creation to save time and shift your focus to high-impact work.

AI Governance Framework for AdOps: How to Build Secure, Compliant AI Workflows

Learn step-by-step how to build an AI governance framework for your advertising operations to safeguard data while helping human teams maximize AI’s benefits.