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Automate campaigns from all the top DSPs, all from one place

Programmatic campaigns don't have to be complicated to run. Generate and manage them across all the top DSPs through one governed system.

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Automated Budget Management
Automated Reporting
AI-Generated Ads
Auto-Apply Optimizations
Launch 1,000s of Campaigns Instantly

DSPs optimize ad spend. Fluency optimizes your ability to execute on them, at scale

Account setup, bulk changes, and platform hopping eat up your team's time. Fluency automates that work, so you can launch brand-safe campaigns on every DSP in minutes, save 90%+ of your execution time, and spend that time on strategy instead.

Launch in minutes

Generate campaigns and ads through one central system. Launch in minutes, on any DSP you run.

Manage Automatically

Optimize budget pacing and orchestrate updates through the same governed workflow.

Report in one view

See every DSP's performance side by side, in real time.

Suported Channels

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Everything you need for precision programmatic at scale

Scaled Launches

Blueprint-driven campaign creation with the same workflow and naming logic, whether it's one account or a thousand.

Unified Management

Budget pacing, creative updates, and campaign changes execute automatically. No platform hopping, no manual reconciliation.

Centralized performance reporting

One view across both walled gardens and the open web. No channel grades its own homework.

Deterministic governance

Client requirements, budget guardrails, and brand rules are built in. Same inputs, same outputs, every time.

Global audience management

Centralized control of audience segments across accounts and campaigns.

Brand safety and compliance

Brand compliance and brand saftey at scale.

Proven results

“
With Fluency, we can provide clients with hyper-local programmatic advertising that's
powered by real-time data. It feels custom, but because it's automated it's totally scalable. We're seeing better performance and huge time savings.
--
Nicole  Crisbacher
Senior Marketing Manager at Union Street Media