The Digital Advertising
Operating System

Don’t let operational bottlenecks slow you down. Fluency is the only solution that lets you centralize, automate, and scale advertising across search, social, display and programmatic channels. Launch and manage 1,000s of campaigns effortlessly while improving performance.

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Increase capacity.
Accomplish the extraordinary.

You can’t hire your way to scale—and you can’t thrive if you’re churning clients and fighting operational bloat. That’s why we built the only OS specifically designed for digital advertising execution and management across complex programs. With Fluency, you’ll experience:

Transformational
resource savings
90%

Average time savings on digital advertising execution

Improved portfolio
performance
42%

Average growth across
your ad accounts

Increased efficiency
3-5×

Increase in accounts
your teams can manage

Unlimited growth
potential
2B+

In annual spend
under management

The OS that scales the entire execution workflow.

With Fluency, you can effortlessly launch, manage, and optimize any size advertising portfolio. Improve results and empower your teams to do more with less time—without compromising performance.

A diagram showing the ease of use of Fluency's platform

Connect your data and processes

Data powers advertising. With Fluency, you can integrate all your key data sources (from your CRM to your DAM) into one central system. Eliminate process gaps and silos while streamlining operations.

Automate omnichannel campaigns - from end to end

No more platform jumping. Launch, manage, and optimize at scale with minimal manual work. Build and execute limitless localized content and creatives while ensuring compliance. View and manage your entire ad portfolio from a single platform.

Scale and optimize
in real time

Scale your advertising, not your overhead. Fluency allows you to run any volume of campaigns dynamically from your data sources, with precision targeting across channels and locations.

All the key capabilities 

you need. All in one place.

Work more efficiently and eliminate technical debt with one integrated system powered by automation and integrated, secure AI.

Data integration and media planning

Connect and activate your data

Unmatched flexibility to align your data and unite planning and activation into one system.

Optimize your media plan

Centralized performance insights help you optimize your media mix and overall campaign strategies.

Streamline sales and planning

Use integrated data to create proposals fast and keep sales, account, and ops teams aligned.

Multichannel management

Manage every key channel from one place

Centrally manage walled gardens and programmatic media. Make granular adjustments or portfolio wide changes in one click.

Build content and creative at scale

Build and execute limitless localized content and creatives while ensuring compliance.

Eliminate overspend and underspend

Manage budgets portfolio-wide and automatically pace to your performance goals. No manual work needed..

Reporting and Insights

Monitor your portfolio 24/7

Get stack-ranked notifications and alerts across channels. Address issues with the click of a button, before they cost your business.

Analyze performance instantly

Answer every campaign performance question with comprehensive, customizable insights and full integration with your other business intelligence tools.

Automate report creation and distribution

See all your performance data in one place and deliver custom reports to all your stakeholders automatically. Everything is tailored to your goals and built for fast action.

Process automation and integration

Run campaigns that adapt in real time—directly from your data

Create, launch, and manage omnichannel campaigns directly from your data sources, with dynamic inventory and campaign changes that adjust in real time.

Connect creative and campaign execution

Develop and scale creative across formats, based on your data and requirements. Activate them instantly.


Collaborate with local clients

Interact directly with end-advertisers, and local clients, sharing real-time reports and updates.

Powered by partnership.
Trusted by top-performing agencies and brands.  

Fluency’s OS is backed by professional advertisers who support you from setup to scale—from implementation, to on-demand support, and lasting partnership. Hear from our clients about how we help solve their ad ops challenges.

“Dealer.com delivers solutions for over 3,000 customers, backed by the best dataset in the industry. The key is putting it to use in a way that drives client outcomes. That’s why our partnership with Fluency is absolutely critical.”

Heather Ellis
AVP Dealer Marketing Operations
Workflow Efficiency
10k+
ad accounts supported
Results
208k
hours saved through partnership

“The things that used to take us weeks to do now take us hours, maybe minutes. Those improvements allowed us to restructure and better serve our client.”

Jared Drahonovsky
Group Media Manager
Workflow Efficiency
90%
less time spent on budget pacing
STREAMLINED PROCESSES
2,000+
ads refreshed and QA'd in one day

“We're able to spend more time focusing on strategic work. We can test different audiences, executions, strategies, and frameworks within the whole ecosystem without it taking a team of 10 and hundreds and hundreds of hours.”

Cassie Allinger
Senior Director of Growth Marketing
LESS OVERHEAD
50%
decrease in operational costs
Results
49%
reduction in CPA

“With Fluency, we have way more opportunities to say yes to things because we don’t feel constrained by time, money, or headcount.”

NICOLE CRISBACHER
SENIOR MARKETING MANAGER
Workflow Efficiency
2.5x
increase in strategist capacity
Results
99.5%
decrease in CPM vs. direct mail

"Fluency gives us cutting-edge technology and the ability to focus on our clients' needs." — Marie-Claire J., Social Media Analyst

"We saw a 30% improvement in performance in the first month after switching to Fluency." — Curt F., Founder

"Fluency automates 90% of our ad operations, freeing us to focus on strategy and insights." — Cassie A., Sr. Director of Paid Media

"Fluency has revolutionized our multichannel ad management, saving us time while improving performance." — Curran G., SEM Analyst

“Fluency is like an extra AdOps employee.” —Bradley R., Associate Director, YouTube Ads

"Fantastic about integrating with complex systems. Allows us to quickly pivot our approaches based on ever changing needs." — Greg P., Senior Product Manager

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