The G2 winter 2026 reports are here and Fluency, the leading Digital Advertising Operating System, remains the category leader for paid search advertising software. Fluency earned recognition on 111 reports and 38 badges.
G2 rankings are based on verified user reviews and highlight Fluency’s continued leadership in Relationship, Usability, and Results index reports in Paid Search Advertising.
"Securing these G2 recognitions for another cycle proves that our relentless focus on client success is hitting the mark," says Tomy Szczypiorski, VP of Client Services at Fluency. "Our core mission for 2026 remains the same: to deliver the future of ad operations that scales with complexity and is backed by a support team that genuinely partners with our users. This consistent validation from G2 confirms that our technology and service model are truly setting a new standard."
In the latest winter 2026 G2 reports, Fluency secured the #1 spot in the following enterprise categories for the fourth straight quarter:
- “Best Support,” “Best Relationship,” and “Easiest to do Business With” in the Enterprise Relationship Index for Paid Search Advertising
- “Best Results” and “Users Most Likely to Recommend” in the Enterprise Results Index for Paid Search Advertising
- “Best Usability” and “Easiest Admin” in the Enterprise Usability Index
- “Best Relationship” and “Best Support” in the Enterprise Cross-Channel Advertising Index
In the latest winter 2026 G2 reports, Fluency also secured the #1 spot for consecutive quarters in the following reports:
- “Best Usability” in the Mid-Market Usability Index for Paid Search Advertising
- “Best Relationship” in the Mid-Market Relationship Index for Paid Search Advertising
- “Best Results” in the Mid-Market Results Index for Paid Search Advertising
- “Best Relationship” in the Relationship Index for Mobile Advertising
- “Best Relationship” in the Relationship Index for Paid Search Advertising
For paid search teams operating in Enterprise and Mid-Market spaces, Fluency's technology and services consistently stand out by delivering exceptional usability, concrete results, and proactive, strategic customer support.
About G2 reviews
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Learn more about Fluency
To learn more about Fluency’s Digital Advertising Operating System, contact our team today.
