strong { color: #F82D52; }
All Resources
blog

SMX Advanced: A Journey Through Fluency, Transitioning AI to IA, Activating Intelligent Automation.

Published on

September 27, 2023

Table of Contents

In an age where there’s a lot of well deserved hype around AI and its potential impact to digital marketers, it’s still the job of the people and not the computers to connect business needs to advertising strategy. Fluency co-founder, President and Chief Product Officer, Eric Mayhew and Fluency co-founder and Chief Revenue Officer, Brian McVey will share how Fluency became a leader in releasing practical tools powered by ChatGPT and other AI-enhanced features with a demo of their advertising tech automation platform in an exclusive lunch and learn at SMX Advanced.In the demo, Eric and Brian take a deep dive into the best tools that make it easy to apply personalized automations, intelligently, like these ones from Fluency:

- Notifications

- Budgeting

- Muse, Fluency's ChatGPT enhanced tool

- Blueprints

Watch the replay on YouTube and let us know what you think in the comments.

Tags
AdOps efficiency
AI
Ad automation
Budgeting
Reporting and insights
Optimization
Share this resource:
copy link

Related Posts

Read All Blog Posts
Circular play button with a black triangle in the center, glowing with red and blue gradient edges.
Read All Blog Posts
BLOG
June 17, 2026
Using Meta's Opportunity Score to Improve Campaigns, Ad Sets, and Ads
Meta’s Opportunity Score is a powerful health check, but how important is a 100 score? Learn how to balance Meta algorithmic health with your advertising strategies.
BLOG
May 28, 2026
Safely Scaling Agentic Automation and AI in Advertising: Your 4-Step Framework
Safely scale your agentic advertising strategy. Follow this 4-step framework for unified data, deterministic execution, and reliable AI execution.
BLOG
May 22, 2026
Google I/O and Marketing Live 2026: What Large-Scale Advertisers Need to Know
Mike Lane, Fluency’s co-founder and CEO, gives a firsthand analysis of Google’s new AI infrastructure. See what it means for your ad agency's data feeds and operational capacity.